eCRM

“Your data that meets your needs”

Traffic Generations eCRM module allows casinos to create patron journeys to guide a patron to a quantifiable objective, i.e. reactivation, big loss, retention and more. With Traffic Generation’s drag and drop technology, we have revolutionized the way casinos market to their patrons.

Traffic Generations eCRM also allows you to deliver highly targeted messages to players based upon their real time actions. The Hub’s behavioural tagging is used to identify buckets of players and match them to targeted marketing communications. The RMS monitors player behaviour and automatically shows the right message at the right time.

  • Easy to use
  • eCRM template creation allows for reuse in your marketing campaigns
  • Delivery multiple types of content
    • Banner Ads
    • Videos
    • Coupons

DATACAST

The Datacast module gives you full-control over your marketing communications. From promotional banners, to leaderboards & cross-sell messages, Datacast can drive multiple marketing campaigns simultaneously.

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